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Wayne is the president of WECnology, LLC. He has been designing, developing and providing technology solutions for the automotive aftermarket since 1989. From 1996 until the founding of WECnology in 2010, he was the president of a leading software provider in the Tire Industry.
He has met with thousands of tire dealers throughout North America and the world, including retail, wholesale, commercial and retread shops.
Croswell is a past member of the NTDRA and the Tire Association of North America (TANA) where he served on their Board of Directors and Executive Committee. He has served on the Tire Industry Association (TIA) Board of Directors since its inception in 2002. He was elected Secretary of TIA in July of 2007. Croswell served as the President of TIA from 2009-2010.
He earned his Bachelor of Science degree in Computer Science, from the Carroll School of Management at Boston College. He enjoys college and professional sports and still plays competitive soccer.
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