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Bio: Native to Rockford, IL where Lisa's parents owned two very different types of businesses including a floral / retail shop and furniture manufacturer and retailer. The entire family was involved with the businesses as they grew up. Lisa, along with her two brothers and one sister, were raised with a business sense. Today, three of the four siblings own and operate their own successful businesses.
Lisa moved to Dubuque in 1982 and graduated from Wahlert High School in 1986. After attending Clarke College she decided to start her home based decorating and rental business. In 1998, Lisa had purchased inventory from a rental company and combined her existing rental items.
Successfully, Lisa had found a storefront in the downtown Dubuque area and decided to open the business there. The business was growing and now needed to have another full-time person. That is when Lisa's husband, Jerry, joined Inside Decor Rental Inc. The next two years, the business grew and needed add
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