The holiday season is a golden opportunity for companies to strengthen their most valuable asset: their people. 

Corporate holiday gifting can be a powerful tool for boosting employee retention, engagement, and recruitment.

Employees Who Feel Appreciated Stay Longer

Employee turnover is costly. It disrupts teams, impacts productivity, and hits your bottom line. Holiday gifts can help combat this by showing your team you value them.

A thoughtful gift says "We appreciate you" louder than words ever could. It acknowledges an employee's hard work and dedication throughout the year. 

Coresight research found that an improved relationship with employees was one of the biggest reasons companies dedicated budget and time to their corporate gifting program each holiday season.

But not all gifts are created equal. Generic swag or restrictive gift cards can miss the mark. Giftly Cards offer a solution. They combine the flexibility of cash with the thoughtfulness of a personalized gift. Employees can use them however they choose, whether it's for a nice dinner, a new gadget, or a donation to their favorite charity.

Engaged Employees Are Productive Employees

Engaged employees are productive employees. Gallup estimates an engaged workforce boosts company profits a whopping 23 percent.

Employees who feel appreciated at work and vested in the company’s success are less likely to be absent, get in accidents on the job, or make mistakes.

Holiday gifting can play a crucial role in fostering this engagement. When done right, holiday gifts reinforce your company values and culture. 

To demonstrate those values, give employees a choice in their gift. Not every employee wants the same thing. Companies who respect those differences are more likely to make employees feel appreciated and gain their trust.

For example, you can create custom-branded, white label cards that include photos of tech gadgets, coffee shops, vacation destinations, or other gift ideas.

These can serve as great prompts for employees of how to spend their card, while leaving the specifics to their tastes and interests.

Combined with a personalized message, a Giftly Card helps you make sure each employee feel like they are an important part of the company.

A Positive Company Culture Attracts Top Talent

According to Qualtrics, an employee survey platform, 46 percent of prospective hires view company culture as a deciding factor.

A robust holiday business gifting program is one of many signals to candidates that you value and invest in your employees.

Plus, when employees feel appreciated, they're more likely to speak positively about their workplace. Happy employees refer other great employees to your hiring team, which saves on costs, time to hire, and often results in a better candidate pool.

This organic promotion can be more effective than any recruitment campaign.

The Giftly Advantage

While the benefits of holiday corporate gifting are clear, execution can be challenging. This is where Giftly shines.

Giftly's platform streamlines the entire gifting process. From our intuitive design interface to our flexible delivery options, we make it easy to send thoughtful, personalized gifts at scale.

Our cards offer the perfect balance of personalization and choice. You can suggest how the gift might be used, but ultimately, the recipient has the freedom to spend it as they wish. This respect for individual preferences can significantly boost the impact of your gift.

Corporate holiday gifting is more than just a nice gesture. It's a strategic tool for building a stronger, more engaged workforce. By showing appreciation, reinforcing company culture, and attracting top talent, holiday gifts can deliver returns far beyond their cost.

With Giftly, you can transform your holiday gifting from a routine expense to a powerful driver of employee satisfaction and company success. This holiday season, give a gift that truly matters.

Ready to revolutionize your holiday gifting strategy? Reach out to Giftly today and let's make this holiday gifting season a memorable one for your employees.