Why are Corporate Gifts important for Businesses?
The right corporate gift can transform a transaction into a relationship, here’s how these strategic gestures can elevate your business.
Strengthen relationships
Corporate gifts are powerful tools for building and enhancing business connections.
Giftly's flexible platform allows for personalized gifting at scale, ensuring each recipient feels valued. Whether it's a long-time client or a potential lead, the right gift can turn a simple transaction into a lasting relationship.
For example, you can use corporate gifts to foster loyalty and repeat business with existing clients or stand out from competitors and increase your odds of landing a meeting with a prospect.
Motivate employees
Employee engagement and productivity are critical to your company’s success. Corporate gifts offer a couple different ways to boost morale and motivation.
Corporate Rewards
Corporate rewards are a way to recognize and appreciate employees for their hard work, achievements, or milestones. They're a crucial part of creating a positive work culture where people feel valued.
Giftly excels as a corporate reward solution. It's versatile enough to fit any occasion:
- Celebrating work anniversaries
- Recognizing outstanding performance
- Rewarding project completions
- Offering holiday bonuses
Often, companies minimize these important moments with something trite like a branded mug or generic gift card. With Giftly, you're giving your team members the power to choose a reward that's meaningful to them.
Maybe Sarah in accounting wants to try that new sushi place, while Mike in sales would rather put his reward toward supplies for his woodworking hobby. A Giftly Card lets them both feel equally appreciated.
Plus, Giftly's platform makes it easy to manage rewards at scale. Whether you're sending out annual bonuses to the whole company or spot-rewarding individuals for great ideas, you can do it all from one intuitive dashboard.
Corporate Incentives
Corporate incentives are programs designed to motivate specific behaviors or achievements. They're the carrot that encourages your team to go the extra mile.
Giftly shines as an incentive tool because it's so flexible. You can use it to:
- Boost sales performance
- Encourage referrals
- Promote wellness program participation
- Drive innovation and idea generation
The key is that Giftly incentives feel valuable to everyone. A set catalog of rewards might excite some team members but fall flat for others. With Giftly, each person can choose an incentive that motivates them personally.
For example, you could set up a sales contest where the top performers each month get a Giftly card. One rep might use it for a nice dinner with their family, another for concert tickets, and a third toward a new gadget. Each person gets exactly what will motivate them most.
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They’re great marketing/PR tools
Corporate gifts aren't just internal tools. They're powerful for external relationship-building too.
Sending a thoughtful gift to a prospect can open doors that might otherwise stay closed. A 2018 study found sales reps generate twice as much revenue when they deliver small gifts during early conversations with a prospect. That's a significant boost to your outreach efforts.
The right gift can create lasting positive associations with your brand. When a client or partner receives a Giftly card from you, they're reminded of your company when they use it. And because they get to choose how to spend it, that association is tied to something they genuinely enjoy.
This positive PR extends to your local community too. Because Giftly cards can be used anywhere, recipients often choose to support local businesses. This indirectly positions your company as one that cares about local economies and communities.
How to Choose the Ideal Corporate Gifts?
The best corporate gifts strike a balance between thoughtfulness and practicality—a sweet spot where Giftly thrives.
Choose a gift that’s easy to send
The time you save on logistics can be reinvested in personalizing your message or strategizing your gifting program for maximum impact.
- Digital delivery: No need to collect physical addresses or worry about shipping delays. Giftly cards are delivered instantly via email or text.
- Bulk sending: Need to reward your entire sales team or send holiday gifts to all your clients? Giftly's platform makes it easy to send multiple gifts at once.
- Scheduling: Plan ahead by scheduling gifts for future dates. Perfect for automating birthday gifts or timing rewards to coincide with project completions.
Choose a flexible gift: recipients can choose what they want
One-size-fits-all gifts often miss the mark. What delights one person might disappoint another. Giftly solves this problem by putting the choice in the recipient's hands.
With a Giftly card, your gift recipients can:
- Shop at their favorite stores
- Dine at local restaurants
- Book experiences they've always wanted to try
- Contribute to causes they care about
This flexibility ensures your gift will be appreciated, no matter the recipient's personal tastes or circumstances. It's like giving the thoughtfulness of a personalized gift with the versatility of cash.
Our research backs this up: 82 percent of respondents prefer receiving a gift card over a physical gift or branded swag. By choosing Giftly, you're giving a gift that the vast majority of recipients will genuinely appreciate.
Choose a gift that can be redeemed around the world
Global flexibility is particularly valuable for companies with international teams or clients. It ensures everyone feels equally valued, regardless of their location.
- Multiple redemption options: Recipients can choose to receive their gift via ACH transfer, PayPal, physical Visa gift card, or virtual Mastercard.
- Global compatibility: Whether your client is in New York or New Delhi, they can easily access and use their Giftly card.
- Currency conversion: No need to worry about exchange rates. Giftly handles the details, ensuring a smooth experience for international recipients.
The Giftly Advantage Is Personalization at Scale
Giftly combines the personal touch of a thoughtful gift with the flexibility of cash, all wrapped up in an easy-to-use platform that scales effortlessly.
With Giftly, you can:
- Strengthen business relationships by showing genuine appreciation
- Motivate your team with rewards and incentives they'll actually want
- Create positive PR and open new doors
- Save time and hassle on gift logistics
- Ensure your gifts are appreciated, no matter the recipient's location or preferences
Generic swag and restrictive gift cards fall short. Giftly offers a fresh approach that resonates with recipients. With Giftly Cards, you make a statement that you value the individual's unique tastes and preferences.
Ready to transform your corporate incentives strategy? Talk with Giftly today to learn how our platform can help you build stronger, more meaningful business relationships through the power of personalized corporate rewards.
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